Tuesday, March 15, 2005

ESC SF 2005

Took a break for the Embedded Systems Conference in San Francisco. Pretty good stuff - seeing what's out there and how people market their products. Also manned a demo booth for two days, talking to curious attendees and anyone I could snare from the crowds. It was nice watching how the marketing people schmooze and mingle with just about anyone, spinning all the engineering work into marvellous-sounding sales pitches. Now that's a skill to learn...
Anyhow, getting a chance to see one's project all the way from the drawing board to the conference booth is very satisfying.

No comments: